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Rick Mancebo on Building a Business on Culture and Values
In this episode of Small Business Matters, Rick Mancebo, Partner and Managing Director of CORE Logistics, shares the powerful story of how his company achieved explosive growth by prioritizing people and values over traditional business models.
Rick recounts his transition from a long career in the biopharmaceutical industry to joining his son’s startup, and how his experience helped forge the unique culture at CORE Logistics.
The company’s philosophy is built on an “inverted pyramid” model, a radical approach that places the customer at the very top, ensuring every decision serves their needs first.